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Mia Rafowitz is a NYC-based creative director and copywriter currently working alongside the talented humans at Droga5. Her work has been internationally awarded at Cannes Lions, D&AD, the One Show, the Webbys, AICP and the Ciclope awards, along with being featured at SXSW, Sundance and as a permanent fixture in the MoMa archives. In 2021 she was named a Next Creative Leader by the One Show, and in 2024 she sat on the jury for the D&AD Writing for Advertising awards.

Creative Director 

Droga5 Dec 2023 - Present

Senior Copywriter

Droga5 April 2020 - Nov 2023

Copywriter

Johannes Leonardo Jan. 2020 - April 2020

Copywriter

Grey New York Sept. 2016 - Jan. 2020

Recognition

Awards

 

D&AD Juror

2024 - Writing for Advertising 

LBB Editorial 

2024 - What Makes Award Winning Writing?

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Next Creative Leaders

2021 Next Creative Leaders - Region/North America

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One Club For Creativity 

2022 Next Creative Leaders - Juror

LBB Uprising Talent

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New York Festivals Advertising Awards

2023 Grand Jury Member

Cannes Lions

Silver (5x) 

The Greatest Story Ever Worn - Film: "Fair Exchange" 

The Greatest Story Ever Worn - Film: "Legends Never Die"

The Greatest Story Ever Worn - Industry Craft: Photography 

#LaborDayOn - Real-time Response

#LaborDayOn - Social Engagement

Bronze (1x)

#LaborDayOn - Brand Activation

Shortlist (3x)

The Greatest Story Ever Worn - Industry Craft: Copywriting

The Greatest Story Ever Worn - Cinematography: "Precious Cargo"

#LaborDayOn - Use of Social Platforms 

Dubai Lynx

Grand Prix (1x)

Integrated - Battle of the Baddest

D&Ad

Graphite (1x)

#LaborDayOn - Media/Integrated

Wood (3x)

The Greatest Stroy Ever Worn - Fashion Film: "Precious Cargo"

#LaborDayOn - Digital/Integrated

#LaborDayOn - Impact/Initiatives

Shortlist (6x)

The Greatest Story Ever Worn - Writing For Advertising

The Greatest Story Ever Worn - Cinema Commercial Campaigns

The Greatest Story Ever Worn - Direction: "Precious Cargo"

The Greatest Story Ever Worn - Cinematography

The Greatest Story Ever Worn - Integrated Campaign

One Show

 

Silver Pencil (2x)

The Greatest Story Ever Worn - Integrated Craft: Writing

The Greatest Story Ever Worn - Film & Video

Finalist (3x)

The Greatest Story Ever Worn - Magazine Spread

#LaborDayOn - Innovation in lockdown

#LaborDayOn - Current Event Response

The Webbys

Winner (1x)

The Greatest Story Ever Worn - Beauty & Lifestyle

Nominee (5x)

The Greatest Story Ever Worn - Video Ad Shortform

The Greatest Story Ever Worn - Best Video Campaign

#LaborDayOn - Viral Marketing

#LaborDayOn - Best Use of Earned Media

#LaborDayOn - Best Use of Social Media

Clios 

Silver (1x)

The Greatest Story Ever Worn - Photography

 

Bronze (5x)

The Greatest Story Ever Worn - Art Direction

The Greatest Story Ever Worn - Fashion

The Greatest Story Ever Worn - Film Craft

The Greatest Story Ever Worn - Direction

The Greatest Story Ever Worn - Music

Shortlist (3x)

The Greatest Story Ever Worn - Cinematography

The Greatest Story Ever Worn - OOH Takeover

The Greatest Story Ever Worn - Social Media

AICP Awards

Best in Show - The Greatest Story Ever Worn 

2023 Top Honoree for Advertising Excellence

Ciclope Awards

 

Gold (1x)

The Greatest Story Ever Worn Special Section - Fashion

 

Silver (1x)

The Greatest Story Ever Worn Ideas - Film (:60 and under)

 

Bronze (4x)

The Greatest Story Ever Worn Styling & Costume Design

The Greatest Story Ever Worn Sound & Music

The Greatest Story Ever Worn Special Section - Fashion

The Greatest Story Ever Worn Direction (0:60 and under)

 

Shortlist (4x)

The Greatest Story Ever Worn Fashion - Fashion

The Greatest Story Ever Worn Ideas - Film (:60-1:20)

The Greatest Story Ever Worn Ideas - Film (:60 and under)

The Greatest Story Ever Worn Direction (0:60 - 1:20)

AdWeek Experiential

Best of 2020 (2x)

#LaborDayOn - Best Use of Partnership

#LaborDayOn - Best Experiential Activation

Webbys

Nominee (3x)

#LaborDayOn - Viral Marketing

#LaborDayOn - Best Use of Earned Media

#LaborDayOn - Best Use of Social Media

Adage A-List Creativity Awards

Finalist

#LaborDayOn - Best Work For Good 

SXSW

Featured Activation

The Feast of the Wolf - Greatest Stories (Re)told

Sundance 

Showcase 2018

The Feast of the Wolf - Greatest Stories (Re)told

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